Bollywood Channel, which was launched very recently by the joint collaboration between Eros International and YouTube, has received overwhelming response from the visitors recording more than one million views. It is now one of the top 20 YouTube partners along with mainstream channels including the NBA, CBS, NBC and more.
This is the first but successful venture between YouTube and Eros International. It also shows growing popularity of Bollywood stuffs at the global market.
The Bollywood Channel brings a variety of content such as ‘first-look’ at films, events and happenings from Bollywood and music videos, interviews, upcoming film trailers and much more. You can view the content here.
Eros International, the major content owner of Bollywood is now planning to launch its own ad supported platform and pioneer this model for the Indian movie industry.
