While this issue was in talks lately, Google has publicized a limited U.S. only beta for a new service which they name Pay-Per-Action advertising for certain AdSense ads on its content network.
The concept is simple as the advertiser sets the price per action (no percentage based pricing scheme for now) say a lead, a sale or a page view. When a user clicks on the pay-per-action ad hosted on your site, you will get pad for that.
All the ads will display “ads by Google” with the hyperlink unit excepted. The hyperlink unit will only show “ads by Google” when you move the cursor over the link. Now, this will be major hit as it will offer a fabulous opportunity for those who want to make good bucks from their blogs or websites.
For now, Google is allowing U.S. advertisers and publishers only into the beta but they have plans to add more of them in the coming weeks.
Via: Sabahan
