One of the major problems faced by media companies and the online video sharing sites is the identification of the copyrighted content. Now, the Californian company dubbed Audible Magic has developed new content-recognition software that they claim to be a new weapon in web war over piracy.
The software helps identify the copyrighted material even amidst the blurry video clips.
MySpace recently revealed its plans to use Audible Magic’s video filtering system to make out copyrighted material. YouTube has also promised to use filtering technology but haven’t practiced it till the date. Anyway, Google’s YouTube recently agreed to Viacom for removing 30,000 unauthorized video clips from the site. Viacom has demanded for a removal of 100,000 clips of its shows hosted on YouTube.
How the new software works?
When any new clip is being uploaded to a site, the content-recognition software checks the database for relevant matches via a technique called digital fingerprinting. Copyrighted material can then be blocked or posted, depending on whether it is licensed for use on the site. Once it checks for the matches, copyrighted material can be blocked or posted.
Though Audio fingerprinting technologies have been put in use in the recent times to identify copyrighted music on video-sharing networks like MySpace, it would be interesting to see whether the new content recognition software does the work with total adeptness.
