PR Newswire, the global leader in commercial news distribution has announced in a Press release that for the very first time the readers of press releases can track online conversations in the blogosphere. PR Newswire will be linking individual press releases to Technorati so people can find out which blogs are linking to them.
This announcement will certainly set up a brawny connection between announcements via press releases and feedback from bloggers. Now, all the Newswire’s press releases will feature a Technorati button that will take the readers to a search page where they can track the blogs who are debating on the particular topic.
Dave Armon, chief operating officer of PR Newswire said:
Press releases have the power to initiate and inform important conversations in the blogosphere, while many bloggers are great
accelerators and influencers of public conversation and opinion. This partnership joins together two leaders in the communications industry to offer an
unparalleled service to both issuers of news and the readers who follow them.
Anyway, blogs need to link directly to press releases to make this system work.
Via: BloggersBlog
