Whatever you search for on Google will now become an important factor for rating Web sites on a Google search. Google has announced that it will soon unveil its new ‘trends’ ranking system. According to this system, the most searched for keywords will be the way Web sites are going to be ranked from now on.

The first thought that crosses your mind is of all those people searching for certain information all the time. If you’re be thinking what about all those perverts searching for porn throughout the day? Well, Google, being what it is, has learned a lot in its many years of operation. This is the reason why searches for porn, weather, most popular celebrities, will be excluded from the new ranking ratings. Google deserves a pat on the back for thinking ahead on this one.

If most of you remember, Google has always tried to find out what’s on the mind of its users. For instance sometime back, Google was in some trouble for generating advertisements as per the mail in your inbox. People felt that their privacy was under attack, whereas it was just Google trying to think one step ahead, and provide its users with advertisements that were relevant to them. The ‘trends’ ranking system could be a new way in which Google is researching into what’s on peoples’ minds.

Such information could be useful for news sites like Instablogs, which is always on the look out for the latest stories and news. Those researching the way people use the Internet, could also make use of the information generated by the new rating system.

The new system could also be of interest to those looking to increase traffic to their Web site. Once you know what people are looking for, all you need to do is cater to your readers, and there you go - more traffic generated to your Web site. According to Google, ‘trends’ will tell you what people from over 79 different countries are searching for by looking up the a sub-regional analysis tab.

If you are already excited, this new rating service will become active from Monday, so keep your eyes out on the 100 hottest topics of the day.